Saturday, July 24, 2010

St. Mary's Bay Off Limits to Clamdiggers

Toxins close shoreline to clamdiggers
Paralytic shellfish poisoning risk high in Digby County’s St. Marys Bay
By BRIAN MEDEL Yarmouth Bureau
Sat, Jul 24 - 4:53 AM

Federal fishery officer Leisha Clarke-Doherty posts a notice Friday announcing the closure of shellfish harvesting in St. Marys Bay.(Brian Medel / STAFF)






BELLIVEAUS COVE — All the beaches and shorelines of St. Marys Bay in Digby County are now off limits to commercial and recreational clamdiggers because the potential for paralytic shellfish poisoning has increased dramatically this month.

The Canadian Food Inspection Agency tests regularly and issued the warning this week, federal fishery officer Howard Blinn said Friday.

"They test the clams," Blinn said.

The levels of biotoxins that cause paralytic shellfish poisoning are extremely high, he said.

As a result, "all of St. Marys Bay . . . is closed for mussels, soft-shelled clams, bar clams, razor clams, etc."

Scallops are not included in the closure, said Blinn.

Fishery officers posted signs Friday morning on public roads leading to popular beach areas. The signs warn of the danger and prohibit commercial and recreational harvesting until further notice.

Toxins that can cause paralytic shellfish poisoning are natural but sometime accumulate in bivalve shellfish, which include shellfish with hinged upper and lower shells.

"These closures are very common, especially in the Annapolis Basin," said Gary d’Entremont, the acting inspection manager in the agency’s Yarmouth office.

"They occur every year."

The toxins are produced as a result of a plankton bloom, he said. The agency will increase its sampling during the closure.

"We want to monitor how far it’s progressing," said d’Entremont.

In a news release, the food inspection agency said consumers may ask wherever they purchase clams or mussels if there is proper documentation to ensure that the shellfish was harvested from an approved or open area.

The agency has issued a fact sheet on paralytic shellfish poisoning.

Symptoms of paralytic shellfish poisoning may begin within a few minutes of eating contaminated shellfish or may take up to 10 hours to develop.

Symptoms include a tingling or numbness around the lips that gradually spreads to the face and neck.

Fingertips and toes may also be affected and victims may experience headache and dizziness, said the fact sheet.

A person suffering from paralytic shellfish poisoning may have trouble breathing and seeing, and may vomit.

Medical attention should be sought.

In extreme cases, respiratory arrest and death may result within two to 12 hours after consuming contaminated shellfish, the fact sheet said.

Paralytic shellfish poisoning can occur in other countries and people should always be cautious when consuming mussels and clams while vacationing, the agency said.

( bmedel@herald.ca)

DSWNA News

Marketing Update from DSWNA!

In This Issue:

Opportunities:


DSWNA Marketing & Media Plan 2010-11, Booking Form
Explore Our Shores Advertising Campaign
Travel packages/Travel Deals
Special Partner Deal!
Radio campaign, C100
Telegraph Journal
Chronicle Herald
DSWNA on-line advertising
Maritime Travel Saver Program, version francais - FREE!
The Arts Map - FREE listing!
Municipal & Community Pages on dswna.com
The 2011 Travel Guides to Canada - deadline November 8th, 2010
Culinary Tourism World Summit - early bird registration ends July 31st!
Brides 2011-Halifax Bridal Show, January 23rd, 2011
Market Canada to Australia
Share Nova Scotia Favourites
novascotia.com - advertising opportunities
Adventures in Taste: How you can Participate! Visit their website for more information
* Please note: all invoices will be submitted to partners via email where possible

Recent DSWNA Marketing & Promotions:

DSWNA hosts CTV's Live at 5
Look Live at 5 YouTube videos
Explore our Shores campaign
Newspaper Insert

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Explore our Shores campaign



This campaign is led by the Nova Scotia Department of Tourism, Culture and Heritage working in close partnership with Destination Southwest Nova Association. This is a multi-phase advertising campaign, focusing on targeting the Maritimes, that captures a range/volume of activities in Southwestern Nova Scotia. Advertising is supported by editorial, FAMS, social media etc. all tied together by a micro site built to highlight experiences and industry packages, www.exploreourshores.ca.



Travel Packages/Travel Deals

Promote your travel deals and packages on www.exploreourshores.ca for $30 + hst. Contact: Liz Morine, lmorine@dswna.com, 365-3105.



Partner Deal

If a partner of DSWNA purchases a $30 Travel Package space on the exploreourshores website, DSWNA will post that package on www.dswna.com and novascotia.com (if not there already).



C100 & Exploreourshores.com Halifax radio campaign - August 23rd- September 1st

C100 is excited to partner with Destination Southwest Nova this summer to give our listeners an opportunity to experience all that Southwest Nova Scotia has to offer.

As partner in this promotion, you will be features in a 6 week campaign that incorporates an on-air commercial schedule, weekly contesting executions, and an online microsite (Exploreourshores.com) that will detail area interests and events and individual offers from the participating sponsors with website links.

The promotion will focus on the five participating partners highlighting their specific offerings through the high frequency commercial schedule. The experiences each partner offers, combined with the contesting and online info, will give people a reason to get out and experience the area ultimately building the Southwest Nova Scotia brand among C100 listeners.



Cost: $2,000 + hst



Deadline: August 16th, 2010



Contact: Liz Morine, lmorine@dswna.com, 365-3105



Top of page


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Telegraph Journal - August – October advertisement/editorial campaign



Building on visitor awareness as well as leveraging specials and value add-on's, along with commitments from the province in this marketplace, 4 half-page editorial (lure) focusing on attractions and outdoor activities, and a half-page of partner spaces will be purchased in the Telegraph Journal.



Insertion dates (week of): August 5th, 19th, Sept 3, 17th, 31st, Oct 14th and 28th



Cost: $250.00 per insertion, 6 partners per insertion



Deadline: one week prior to publication



Contact:Contact: Liz Morine, lmorine@dswna.com, 365-
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