Marketing Update from DSWNA!
In This Issue:
Opportunities:
DSWNA Marketing & Media Plan 2010-11, Booking Form
Explore Our Shores Advertising Campaign
Travel packages/Travel Deals
Special Partner Deal!
Radio campaign, C100
Telegraph Journal
Chronicle Herald
DSWNA on-line advertising
Maritime Travel Saver Program, version francais - FREE!
The Arts Map - FREE listing!
Municipal & Community Pages on dswna.com
The 2011 Travel Guides to Canada - deadline November 8th, 2010
Culinary Tourism World Summit - early bird registration ends July 31st!
Brides 2011-Halifax Bridal Show, January 23rd, 2011
Market Canada to Australia
Share Nova Scotia Favourites
novascotia.com - advertising opportunities
Adventures in Taste: How you can Participate! Visit their website for more information
* Please note: all invoices will be submitted to partners via email where possible
Recent DSWNA Marketing & Promotions:
DSWNA hosts CTV's Live at 5
Look Live at 5 YouTube videos
Explore our Shores campaign
Newspaper Insert
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Explore our Shores campaign
This campaign is led by the Nova Scotia Department of Tourism, Culture and Heritage working in close partnership with Destination Southwest Nova Association. This is a multi-phase advertising campaign, focusing on targeting the Maritimes, that captures a range/volume of activities in Southwestern Nova Scotia. Advertising is supported by editorial, FAMS, social media etc. all tied together by a micro site built to highlight experiences and industry packages, www.exploreourshores.ca.
Travel Packages/Travel Deals
Promote your travel deals and packages on www.exploreourshores.ca for $30 + hst. Contact: Liz Morine, lmorine@dswna.com, 365-3105.
Partner Deal
If a partner of DSWNA purchases a $30 Travel Package space on the exploreourshores website, DSWNA will post that package on www.dswna.com and novascotia.com (if not there already).
C100 & Exploreourshores.com Halifax radio campaign - August 23rd- September 1st
C100 is excited to partner with Destination Southwest Nova this summer to give our listeners an opportunity to experience all that Southwest Nova Scotia has to offer.
As partner in this promotion, you will be features in a 6 week campaign that incorporates an on-air commercial schedule, weekly contesting executions, and an online microsite (Exploreourshores.com) that will detail area interests and events and individual offers from the participating sponsors with website links.
The promotion will focus on the five participating partners highlighting their specific offerings through the high frequency commercial schedule. The experiences each partner offers, combined with the contesting and online info, will give people a reason to get out and experience the area ultimately building the Southwest Nova Scotia brand among C100 listeners.
Cost: $2,000 + hst
Deadline: August 16th, 2010
Contact: Liz Morine, lmorine@dswna.com, 365-3105
Top of page
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Telegraph Journal - August – October advertisement/editorial campaign
Building on visitor awareness as well as leveraging specials and value add-on's, along with commitments from the province in this marketplace, 4 half-page editorial (lure) focusing on attractions and outdoor activities, and a half-page of partner spaces will be purchased in the Telegraph Journal.
Insertion dates (week of): August 5th, 19th, Sept 3, 17th, 31st, Oct 14th and 28th
Cost: $250.00 per insertion, 6 partners per insertion
Deadline: one week prior to publication
Contact:Contact: Liz Morine, lmorine@dswna.com, 365-
Showing posts with label DSWNA. Show all posts
Showing posts with label DSWNA. Show all posts
Saturday, July 24, 2010
Friday, April 23, 2010
Destination SW Nova AGM, Conference
Destination Southwest Nova Association
AGM & Conference, May 12 & 13, 2010
White Point Beach Resort
DSWNA Board of Directors Call for Nominations!
Conference Program & Schedule
Registration Form - deadline Friday May 7th
Southwest Award Nominations
Award Criteria
Nomination Form
DSWNA By-laws
Minutes from 2009 AGM
Silent Auction
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AGM & Conference
This years Annual General Meeting and Conference will take place on May 12 & 13 at White Point Beach Resort. The conference program features a municipal tourism summit, marketing update and Nova Scotia partnership opportunities as well as several educational sessions such as Events Nova Scotia, Canada Games 2011, Adventures in Taste, UNESCO Biosphere Reserve, New7Wonders of Nature and more. The Annual General Meeting will be important to attend as there will be proposed changes to Association By-laws and the 2010/2011 DSWNA Board of Directors will be selected. To register for the DSWNA AGM and Conference please complete and return this form by Friday May 7th.
Southwest Award Nominations
Nominate a deserving business in Southwest Nova Scotia for an award that will be presented on Wednesday May 12th, 2010 as part of the DSWNA Annual Meeting and Conference. Award categories include: Regional Awards, Partnership Award and Sustainable Practices Award. Submit your nomination form by Friday April 30th, click here for the award criteria.
Silent Auction
As part of the conference, we will be holding an silent auction and a live auction; anyone wishing to donate an item(s), please contact the office at (902) 634-8844 or email jjoudrey@destinationsouthwestnova.com or item submission by May 7th, 2010.
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Call for Nominations, 2010/2011 DSWNA Board of Directors
The nominating committee is seeking Nomination/Applications for partners to serve on the Volunteer Board of Directors for Destination Southwest Nova Association. The Board of Directors criteria and information is listed here for your information.
Additional inquires and comments should be made directly to the Nominating Chair person, Rick Welsford at nominations@destinationsouthwestnova.com or by fax at (902) 634-8056. Deadline for nominations is Friday May 7th.
AGM & Conference, May 12 & 13, 2010
White Point Beach Resort
DSWNA Board of Directors Call for Nominations!
Conference Program & Schedule
Registration Form - deadline Friday May 7th
Southwest Award Nominations
Award Criteria
Nomination Form
DSWNA By-laws
Minutes from 2009 AGM
Silent Auction
--------------------------------------------------------------------------------
AGM & Conference
This years Annual General Meeting and Conference will take place on May 12 & 13 at White Point Beach Resort. The conference program features a municipal tourism summit, marketing update and Nova Scotia partnership opportunities as well as several educational sessions such as Events Nova Scotia, Canada Games 2011, Adventures in Taste, UNESCO Biosphere Reserve, New7Wonders of Nature and more. The Annual General Meeting will be important to attend as there will be proposed changes to Association By-laws and the 2010/2011 DSWNA Board of Directors will be selected. To register for the DSWNA AGM and Conference please complete and return this form by Friday May 7th.
Southwest Award Nominations
Nominate a deserving business in Southwest Nova Scotia for an award that will be presented on Wednesday May 12th, 2010 as part of the DSWNA Annual Meeting and Conference. Award categories include: Regional Awards, Partnership Award and Sustainable Practices Award. Submit your nomination form by Friday April 30th, click here for the award criteria.
Silent Auction
As part of the conference, we will be holding an silent auction and a live auction; anyone wishing to donate an item(s), please contact the office at (902) 634-8844 or email jjoudrey@destinationsouthwestnova.com or item submission by May 7th, 2010.
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Call for Nominations, 2010/2011 DSWNA Board of Directors
The nominating committee is seeking Nomination/Applications for partners to serve on the Volunteer Board of Directors for Destination Southwest Nova Association. The Board of Directors criteria and information is listed here for your information.
Additional inquires and comments should be made directly to the Nominating Chair person, Rick Welsford at nominations@destinationsouthwestnova.com or by fax at (902) 634-8056. Deadline for nominations is Friday May 7th.
Labels:
DSWNA
Monday, January 11, 2010
New General Manager at Destination SW Nova
Destination Southwest Nova Association
PO Box 1390, 18 Dufferin St.
Lunenburg, Nova Scotia, Canada, BOJ 2C0
Telephone: (902) 634-8844, Fax: (902) 634-8056
info@dswna.com, www.destinationsouthwestnova.com
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Dear Industry and Municipal Partners,
With 2010 now upon us, the Board of Directors see a challenging year ahead and Destination Southwest Nova Association will be commencing the calendar with changes of its own.
Effective immediately, Madonna Spinazola, General Manager, will no longer be employed by this association.
The Board of Directors would like to assure you that we will be taking the next several weeks to review the position to better determine our requirements for going forward. As a Destination Marketing Organization (DMO) obviously a strong marketing mindset will be required to ensure our success. In the meantime, Jeanette Joudrey will assume the role of Acting General Manager for the day to day operations.
On behalf of the Board of Directors, I would like to acknowledge Madonna's contributions to Destination Southwest Nova during the past few years and wish her success in future endeavours.
If you have any questions or concerns please feel free to contact me via Jeanette Joudrey, (902) 634-8844 or jjoudrey@dswna.com.
Yours in hospitality,
Dan Myers
President, DSWNA
PO Box 1390, 18 Dufferin St.
Lunenburg, Nova Scotia, Canada, BOJ 2C0
Telephone: (902) 634-8844, Fax: (902) 634-8056
info@dswna.com, www.destinationsouthwestnova.com
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Dear Industry and Municipal Partners,
With 2010 now upon us, the Board of Directors see a challenging year ahead and Destination Southwest Nova Association will be commencing the calendar with changes of its own.
Effective immediately, Madonna Spinazola, General Manager, will no longer be employed by this association.
The Board of Directors would like to assure you that we will be taking the next several weeks to review the position to better determine our requirements for going forward. As a Destination Marketing Organization (DMO) obviously a strong marketing mindset will be required to ensure our success. In the meantime, Jeanette Joudrey will assume the role of Acting General Manager for the day to day operations.
On behalf of the Board of Directors, I would like to acknowledge Madonna's contributions to Destination Southwest Nova during the past few years and wish her success in future endeavours.
If you have any questions or concerns please feel free to contact me via Jeanette Joudrey, (902) 634-8844 or jjoudrey@dswna.com.
Yours in hospitality,
Dan Myers
President, DSWNA
Labels:
DSWNA
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